File Formats:

Preferred format: press-ready PDF

Other accepted formats: hi-res EPS or TIF

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Proof Requirements:

SWOP certified color proof required. If appropriate color proof does not accompany ad, printer will run to SWOP standards, and Christianity Today will not assume responsibility for unsatisfactory color.

 

Bleed:

Minimum 1/8” bleed required; prefer 1/4”. Make sure PDF includes bleed.

 

Live Area:

For all bleed ads, keep live area 3/8” from trim on all sides. (All text should be 3/8” from trim).

 

Color:

4-color ads: Pantone colors, other spot colors and non-CMYK elements must be converted to CMYK. 4-color solids should not exceed SWOP density of 300%.

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General Guidelines:

• Do not apply style attributes to basic fonts.

• Include and/or embed all fonts, images, logos, and other artwork.

• Do not nest PDF files within other PDF files.

• Do not nest EPS files within other EPS files.

• All supplied materials must be properly trapped.

• Ads should be less than 50% text. Ads submitted with more than 50% text will be reviewed for suggestions by the Christianity Today Advertising team.

 

File Submission:

We prefer you use the Christianity Today dropbox to upload digital files: https://www.hightail.com/u/CTIAdvertising In the message box, identify your ad submission with:

• Publication and Issue

• Advertiser name

• Contact name and phone number

 

Please overnight the required contract-quality color proof to us. You may also send your ad materials to:

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Christianity Today Production Manager

Magazine Name/Issue Date

PO Box 788
Wheaton, IL 60187

 

• All ad materials must be identified with: Advertiser name, magazine name/issue date, size and color of ad.

• It is assumed that output has been proofed and reviewed by you in accordance with industry standards prior to printing.

• Christianity Today cannot be responsible for any errors attributed to vendors’ software or hardware.

• No consequential damages, third party liability, or other incidental or special damages can be assumed by Christianity Today.

• All files are output at 100 percent. If required support documents are not included, extra charges will be incurred.

• Call our production department with questions: 630.260.6200 x4315.

 

Inserts:

Please contact the production manager at the Christianity Today offices (630.260.6200 x4315) for specifications. A sample or approved facsimile of an insert must be approved by the production manager before an insertion order is accepted. Please submit a sample with your order. A 10 percent surcharge will be added for inserts with a paper weight of more than 70 pounds.

 

When your insert has been approved and your insertion order officially accepted, the production manager will provide print run numbers, due dates, shipping instructions, etc. Please contact the production manager for specifications and questions.

 

Tipped-in inserts not accompanied by a full-page ad will incur a 10 percent premium to allow for special position requirements. When inserts must be tipped-in to the magazine, there will be an additional production charge based on the print run. Please request the current tip-in charge from your account executive prior to placing an insertion order and printing the inserts.